Data Engineering & Analytics Pipelines

Turn your product data into insights, automation, and real business growth

About

We build end-to-end analytics systems: event tracking, ETL pipelines, data warehouses, dashboards, product analytics, and decision-making tools for startups and digital businesses. Reliable data → better decisions → faster growth.

Benefits

Why Data Engineering Matters for Startups

You can't grow if you can't measure

Most startups collect data — but almost none turn it into real insight. We fix that by building a clean, reliable, automated analytics foundation:

Every key event is tracked

Every metric is calculated correctly

Every dashboard is connected to real product behavior

Every team sees the same numbers

Delivery

What We Build

Event Tracking & Product Analytics

  • A complete tracking system for your product:
  • Page views, interactions, funnels
  • Sign-up flows & onboarding
  • Feature usage
  • User journeys
  • Error tracking
  • Marketing attribution
  • Tools: Google Analytics 4, Supabase / Postgres events, Vercel Analytics, RudderStack / Segment, Sentry, Custom scripts for advanced events
  • You get clean, structured data — not a mess.

ETL Pipelines (Extract → Transform → Load)

  • We connect your systems into one clean source of truth:
  • CRM (HubSpot, Bitrix24, Pipedrive)
  • Payment systems (Stripe, Paddle)
  • Website & product analytics
  • Databases (PostgreSQL, Supabase, MySQL)
  • Marketing tools
  • Internal tools
  • Schedule: Nightly, Hourly, In real-time
  • You get reliable data for daily decisions.

Data Warehouse Setup

  • We design and deploy modern, scalable data warehouses:
  • ClickHouse — extremely fast analytics
  • BigQuery — serverless and enterprise-ready
  • PostgreSQL — ideal for startups
  • Supabase — integrated with frontend + real-time
  • This is where all your data lives — clean, consistent, ready for dashboards.

Dashboards & BI Systems

  • We build dashboards for:
  • Founders
  • Product teams
  • Operations
  • Sales
  • Marketing
  • Tools: Metabase, Grafana, Supabase dashboards, BI tools, Custom dashboards in Next.js
  • Metrics: Usage metrics, Conversions, Retention, Cohorts, Revenue metrics, Custom KPIs
  • Everything you need in one place.

Predictive & Automated Insights

  • We add intelligence on top of your data:
  • Forecasts
  • Churn probability
  • Revenue projections
  • Anomaly detection
  • Automated weekly reports
  • Alerts for unusual patterns
  • This gives startups enterprise-level intelligence at a fraction of the cost.

Data Governance & Security

  • Built for GDPR and EU compliance:
  • Encryption
  • Access control
  • Secure environments
  • Logging & audit trails
  • Data retention policies
  • Your data stays protected and well-structured.
Process

How It Works

01

Step 1 — Audit & Mapping

We analyze your current data, tracking, databases, and dashboards.

02

Step 2 — Architecture

We design the data model, pipelines, warehouse, and dashboards.

03

Step 3 — Implementation

We build events, pipelines, dashboards, and integrations.

04

Step 4 — Automation

We set up monitoring, alerts, and automated reports.

05

Step 5 — Continuous Optimization

We evolve your analytics as your product grows.

Deliverables

What You Get (Deliverables)

Complete analytics architecture

Event tracking system (documented)

ETL pipelines

Data warehouse

Dashboards

Monitoring & alerts

Weekly/monthly reporting

Technical documentation

A reliable foundation for growth

Results

Typical Results

Companies usually see:

2× faster product decisions

20–40% improvement in onboarding funnel

15–35% improvement in retention

Clear visibility of where users drop off

Automated reporting that saves hours per week

No more "guessing" meetings

Audience

Who This Is For

Startups — You need real data to scale and raise investment.

Growing SaaS — Better funnels → better revenue → better retention.

Digital Businesses — Dashboards for management and operations teams.

E-commerce — Complete visibility of conversions, lifetime value, and cohort behavior.

Enterprises — Internal process dashboards, ETLs, BI, analytics governance.

Use Cases

Example Use Cases

Product Funnel Analysis

Track sign-up → onboarding → conversion → retention.

Unified Customer View

Combine product activity + CRM + payments.

Marketing Attribution

See which channels actually generate high-LTV customers.

Real-Time Analytics

Track user actions in seconds.

Operational Dashboards

Monitor productivity, tasks, internal processes, or orders.

FAQ

FAQ

If you have more than 2–3 data sources — yes.

From 1 to 6 weeks depending on complexity.

Yes — we fix and rebuild broken analytics systems.

ClickHouse, BigQuery, PostgreSQL, Supabase, Metabase, Grafana, custom dashboards.

Yes — we design and implement analytics setups aligned with GDPR and data protection requirements.

Explore Next

Useful Next Steps

Startup Engineering Berlin

Full-cycle software development for startups and enterprises

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